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The Importance of a CRM Vision and Strategy

This post was originally published on 7/11/2016 and updated on 8/12/2022.  Defining your CRM objectives and goalsEstablishing a CRM strategy and roadmapExamples of CRM vision statements While the need...

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How Salesforce and HBCUs are Partnering with Purpose

Historically Black Colleges and Universities (HBCUs) are more than just higher education institutions. They are sources of accessibility, equity, opportunity, and innovation. Moreover, they say people...

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6 Reasons to Attend the 20th Annual Dreamforce This September

Have you heard the news?  Dreamforce 2022 — primed to be our most impactful Dreamforce ever — will return to San Francisco from September 20 through September 22, bringing the entire Salesforce...

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Announcing the Community Impact Report 2022

Today, we’re excited to announce the release of the Community Impact Report 2022. In our fifth annual report, we highlight how our customers are using the resources provided by Salesforce.org and our...

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Announcing the Third Edition of the Connected Student Report

1. Belonging is the foundation for success2. Students need holistic support from application to graduation3. Students want to be prepared for the future of work4. Expectations for flexibility and...

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Athleteforce: From Elite Careers in Sports to Elite Careers in Technology

Nelson Mandela once said, “sport has the power to change the world. It has the power to unite people in a way that little else does.”  Whether it provides a safe place for children who live in at-risk...

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Salesforce’s Reimagined Education Cloud: Building Learner Relationships for Life

The education industry is navigating global uncertainties and education-specific issues such as the need to improve enrollment and graduation rates, develop new strategies for staff recruitment and...

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6 Ways AI is Already Revolutionizing Education

As a first-generation college graduate, Alex Bernadotte knew firsthand the impact that a college degree can have on someone’s life trajectory. What made the difference for her were the mentors who...

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The Future of Education: 8 Trends to Watch in 2024

The year 2023 was a rollercoaster for many of us, and it was an especially up-and-down year for the education industry. A combination of economic, environmental, political, and social factors impacted...

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Want More App Engagement? Try Human-Centered Design

When Fordham University relaunched its student advising app in 2022, appointment bookings doubled. The IT team credits this increase to human-centered design. “We brought users into the conversation...

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